Raja
Abdullah
Product Design · UX · Web · Graphic Design
I turn product ideas into experiences that convert.
Cognivo Studio — a one-person design studio specialising in product design, UX, website design, and brand visuals. I work with early-stage founders and SaaS teams who need a thinking partner, not just someone who opens Figma.
Let’s Talk
View Work
CognivoStudio.
ABOUT ME
Designing with clarity.Thinking like a founder.
I'm Abdullah Raja — a Lead Product Designer with 6+ years inside fast-moving AI startups, B2B SaaS teams, and early-stage products.
I've led design across enterprise dashboards, ML-based onboarding flows, logistics platforms, and healthcare apps — always balancing user needs, business goals, and technical constraints.
I don't just execute briefs. I ask the right questions, push back when something doesn't make sense, and stay involved until the product ships right. If you want someone to hand off tasks to, I'm probably not your fit. If you want someone who actually cares about your product.
Let’s Talk
I ask before I design
The right question saves more time than the fastest wireframe. I start with why, not how.
One partner, full picture
UX, product, web, brand — I connect the dots across your design needs so nothing falls through the cracks.
Design tied to outcomes
I measure success by your numbers — signups, retention, task completion — not how the design looks in a deck.
Selected Work
Ideas turned intoproducts people use.
Redesigned core recruiter workflows — grew WAUs from 20 to 180.
Redesigned core recruiter workflows — grew WAUs from 20 to 180.
Improving Prescription Order for Tabiyat.pk
Redesigned core recruiter workflows — grew WAUs from 20 to 180.
Redesigned core recruiter workflows — grew WAUs from 20 to 180.
Let’s Talk
View Work
Design that actually works.
From hospital apps to AI recruiting tools — every industry, one constant.
Let’s Talk
WHAT I OFFER
Every design problem.One studio.
Product & UX Design
End-to-end design for AI and SaaS products — flows, interfaces, and dev-ready handoff.
User flows & wireframes
UI design & prototypes
Design systems & Dev handoff (Figma)
Let’s Talk
Website Design & Dev
Marketing sites and landing pages — designed to convert, built to perform.
User flows & wireframes
UI design & prototypes
Design systems & Dev handoff (Figma)
Let’s Talk
Graphic Design
On-brand visuals for social, marketing, and everything in between.
User flows & wireframes
UI design & prototypes
Design systems & Dev handoff (Figma)
Let’s Talk
Try Before You Commit
Not ready to commit? Start with a UX Audit — a low-cost, risk-free way to see how I think and work before anything bigger.
Start with an audit →
Raja
Abdullah
Product Design · UX · Web · Graphic Design
I turn product ideas into experiences that convert.
Cognivo Studio — a one-person design studio specialising in product design, UX, website design, and brand visuals. I work with early-stage founders and SaaS teams who need a thinking partner, not just someone who opens Figma.
Let’s Talk
View Work
CognivoStudio.
ABOUT ME
Designing with clarity.Thinking like a founder.
I'm Abdullah Raja — a Lead Product Designer with 6+ years inside fast-moving AI startups, B2B SaaS teams, and early-stage products.
I've led design across enterprise dashboards, ML-based onboarding flows, logistics platforms, and healthcare apps — always balancing user needs, business goals, and technical constraints.
I don't just execute briefs. I ask the right questions, push back when something doesn't make sense, and stay involved until the product ships right. If you want someone to hand off tasks to, I'm probably not your fit. If you want someone who actually cares about your product.
Let’s Talk
I ask before I design
The right question saves more time than the fastest wireframe. I start with why, not how.
One partner, full picture
UX, product, web, brand — I connect the dots across your design needs so nothing falls through the cracks.
Design tied to outcomes
I measure success by your numbers — signups, retention, task completion — not how the design looks in a deck.
Selected Work
Ideas turned intoproducts people use.
Redesigned core recruiter workflows — grew WAUs from 20 to 180.
Redesigned core recruiter workflows — grew WAUs from 20 to 180.
Improving Prescription Order for Tabiyat.pk
Redesigned core recruiter workflows — grew WAUs from 20 to 180.
Redesigned core recruiter workflows — grew WAUs from 20 to 180.
Let’s Talk
View Work
Design that actually works.
From hospital apps to AI recruiting tools — every industry, one constant.
Let’s Talk
WHAT I OFFER
Every design problem.One studio.
Product & UX Design
End-to-end design for AI and SaaS products — flows, interfaces, and dev-ready handoff.
User flows & wireframes
UI design & prototypes
Design systems & Dev handoff (Figma)
Let’s Talk
Website Design & Dev
Marketing sites and landing pages — designed to convert, built to perform.
User flows & wireframes
UI design & prototypes
Design systems & Dev handoff (Figma)
Let’s Talk
Graphic Design
On-brand visuals for social, marketing, and everything in between.
User flows & wireframes
UI design & prototypes
Design systems & Dev handoff (Figma)
Let’s Talk
Try Before You Commit
Not ready to commit? Start with a UX Audit — a low-cost, risk-free way to see how I think and work before anything bigger.
Start with an audit →